Research on the commercialization and business model of R&D results and intellectual properties of apple iPhone

碩士 === 國立政治大學 === 智慧財產研究所 === 97 === In the Keynote of Macworld 2007 on January 9th, Steve Jobs, the CEO of Apple Company introduced the latest and revolutionary product of Apple Company whitch is actually a mobile phone, and its name is iPhone. The term“iPhone” was getting hot soon. On Junly 29th,...

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Bibliographic Details
Main Authors: Hsu, Li Lung, 徐歷農
Other Authors: Jou, Y.P.
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/04298273835385510401