A Study on Product Attribute Bullwhip in Taiwan''s ODM/OEM Industry

碩士 === 國立中興大學 === 科技管理研究所 === 97 === The OEM/ODM firms rely on brand manufacturers to offer them customer needs to develop their new product. However, brand manufactures may not predict customer needs accurately or their products may not become major industial standard. As a result, Taiwan’s OEM/O...

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Bibliographic Details
Main Authors: Shih-Chaio Lin, 林世超
Other Authors: 王瑞德
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/79062369827583099181