Applied Grounded Theory and IPA Method to explore the success factors of after-sales service and the needed of e-after-sales service
碩士 === 國立中興大學 === 電子商務研究所 === 97 === Services are gaining importance in the industrial sector (Saara, 2005) and the process and quality of after-sales service, are also of considerable importance in both managerial academia and practice. Although the importance of after-sales service has been widely...
| Main Authors: | , |
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| Format: | Others |
| Language: | en_US |
| Online Access: | http://ndltd.ncl.edu.tw/handle/28439730176978716837 |