Passengers' Perceptions of Service Quality, Switching Costs, Value, and Loyalty in Taiwan High Speed Rail Service

博士 === 國立成功大學 === 交通管理學系碩博士班 === 97 === This study empirically investigates the effects of perceived service quality, switching costs, and value on passenger loyalty from the passengers’ perceptions of the Taiwan High-Speed Rail Company. The study’s findings suggest that on-time is perceived as the...

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Bibliographic Details
Main Authors: Pin-Fenn Chou, 周萍芬
Other Authors: Yu-Hern Chang
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/67436248009332137180