The Process of Relationship Marketing —in Case of Pension

碩士 === 國立暨南國際大學 === 國際企業學系 === 97 === Relationship marketing has been led into the consumer socialization research field recently. As for customer services industry, the rapport between suppliers and customers is very important. Relationship marketing is an important marketing model in the pension i...

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Bibliographic Details
Main Authors: Jeng-Shung Lin, 林正雄
Other Authors: Yu-An Huang
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/k2qjfk