The Study on Consumer Behavior of The Origin Country Image and The Brand Image for Watch Products-A Case of Business and Management Institute Graduate Students in Taipei’s National University

碩士 === 國立交通大學 === 經營管理研究所 === 97 ===

Bibliographic Details
Main Authors: Kung, Liang-Chih, 宮良治
Other Authors: Cheng, Quang-Hua
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/74787743479257414110