Dynamic Pricing with Reservation Price Altered by Selling Price and Product Obsolescence

碩士 === 國立中央大學 === 工業管理研究所 === 97 === There are a lot of available marketing tools to managers, and pricing has been the effective one. Pricing is one of the most important but also most difficult tasks that firms have to make. Nowadays, customers’ preference and purchasing behavior may change over t...

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Bibliographic Details
Main Authors: Mei-ching Liu, 呂玫青
Other Authors: Fu-Shiang Tseng
Format: Others
Language:en_US
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/8uqa86