A study of the service quality of lotus flower festival, tourists’ degree of satisfaction and loyalty and the development strategy of Guanyin Township, Taoyuan County
碩士 === 國立嘉義大學 === 管理學院碩士在職專班 === 97 === This paper’s purpose is to study the correlation between service quality and that of tourists’ degree of satisfaction and loyalty using the case study of the 2008 Guangyin lotus flower festival held by the Taoyuan County and Guanyin Township and to also propos...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/54418596238856107966 |