Analysis of consumer behavior and loyalty on internet shopping- A case study of organic food
碩士 === 國立嘉義大學 === 運輸與物流工程研究所 === 97 === There has been a rapid increase in demand of internet shopping in the recent years, because it provides many advantages over traditional at-store shopping such as lower prices and 24-hour business hours. In order to have a better understanding of how customers...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/08384324437952076290 |