The Effect of eWOM Interface Design and WOM Recommenders on eWOM Diffusion
碩士 === 國立嘉義大學 === 管理研究所 === 97 === The rise of Internet has changed people’s living. Since there are increasing Internet users around the world, e-commerce has become popular. Thus, to understand consumers’ online shopping and related aspects are critical at present. However, customers can only eval...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2009
|
Online Access: | http://ndltd.ncl.edu.tw/handle/05578967842623021199 |