The Effect of Tactile Contact on Salesperson’s Service Quality: The Moderating Effect of Trust and Interpersonal Relationship
碩士 === 國立東華大學 === 企業管理學系 === 97 === Many customers get understanding the information of products through the social encounters with salespeople face to face in shopping. In this process, salespeople’s influence on customer comes from many sources of communication, some verbal and many others nonverb...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/92521086779171006286 |