A Business Model Planning of CHT- MOD -Using Hamel’s Model
碩士 === 國立東華大學 === 國際企業學系 === 97 === This study takes the service of Multimedia on Demand (MOD) offered by Chunghwa Telecom (CHT) as the subject. We assume that MOD is a Strategic Business Unit (SBU) of CHT to map out a feasible strategy and structure applying the business model proposed by Hamel (20...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/90668657416609973690 |