THE STUDY OF SERVICE MARKETING STATEGIES AND CONSUMER PURCHASE BEHAVIOR ON MULTI-MEDIA ON DEMAND
碩士 === 南華大學 === 企業管理系管理科學碩博士班 === 97 === As the Internet and digital technology progressing rapidly, we are capable of combining the Internet with the media. Consumers consequently have variety ways of choices in communication and video conference. MOD (Multi-media on Demand), gradually catches co...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/33709850618812425603 |