The Study of Relationship between KanoTour’s Itinerary Programming Elements and Customer Value–A Case Study of Europe Group Inclusive Tour-

碩士 === 高雄餐旅學院 === 旅遊管理研究所在職專班 === 97 === Nowaday, in the competive tourism market, tourist require various demands, travel product must be matched with personalization and numerous product of customerization, product/service has both wideness and deepness. Except providing high quality service, if t...

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Bibliographic Details
Main Authors: Chia-Fei Lin, 林家妃
Other Authors: 沈進成
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/27076555953375235110