A Study on the Relationship between Customer''sAttitudinal Loyalty and Loyalty Behavior: with Banking Industry As Example
碩士 === 國立高雄第一科技大學 === 金融營運所 === 97 === At present in order to meet customer’s one stop shopping demand the financial services become more diversification in Taiwan. However there are too much banks and competition between Taiwan’s banks. If they want to raise business performance they should find th...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/59331243228466224956 |