Service Quality、Store Image、Customer Satisfaction and Customer loyalty Study – A Case Study of Dream Mall

碩士 === 國立屏東商業技術學院 === 國際企業所 === 97 === There were many people researched about service quality and satisfaction in the past, but very few combined the gap of service quality model from Parasuraman, Zeithaml, and Berry (1985, 1991), performance-based measures of service quality from Churchill and Sur...

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Bibliographic Details
Main Authors: Ruei-Fang Hsieh, 謝瑞芳
Other Authors: yen-ching ouyang
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/20466982119855495253