The competitive analysis of Toyota Multi-Purpose Vehicle (MPV) – based on Toyota WISH
碩士 === 國立中山大學 === 企業管理學系研究所 === 97 === The lifestyles and demands of automobiles for some auto consumers have changed significantly in recent years. There are more auto consumers who prefer purchasing larger vehicles with more interior space and capacity. To satisfy these auto consumers’ needs and w...
Main Authors: | Chun-ming Wei, 魏君名 |
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Other Authors: | Tai-Hwa Chow |
Format: | Others |
Language: | en_US |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/h7hzyy |
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