Customer Perceived Value in Medical Service Industry: Investigating from Customer Relationship to Hospital Brand
碩士 === 國立臺南大學 === 科技管理研究所碩士班 === 97 === The significance of customer perceived value (CPV) has been highly recommended in great numbers of issues in these years for value is taken as a crucial element of relationship marketing and the ability of a firm to offer key value to its customers is thought...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Online Access: | http://ndltd.ncl.edu.tw/handle/58060339665745511668 |