A study to enhance the performance of company marketingwith a hybrid intelligent expert system and data mining technologies
碩士 === 國立臺南大學 === 數位學習科技系數位學習科技碩士在職專班 === 97 === During this depression time, consumers always strictly control their budget and carefully use their money only on the necessary things, so the enterprises start adjusting their marketing strategy to reduce marketing expenses, viz, how to cut down expe...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Online Access: | http://ndltd.ncl.edu.tw/handle/27614146558014255026 |