The Study of Customer Experiential Value of Traveling Abroad
碩士 === 國立臺灣師範大學 === 運動與休閒管理研究所在職碩士班 === 97 === This study explores the impacts of traveling leisure involvement and demographic variables on customer experiential value. The experiential value adapted Mathwick, Malhotra, and Edward (2001) s’ the customer experiential value scale including efficiency...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/ngufhf |