The Study of Sports Lottery Consumers’ Purchase Intention －The Application of the Theory of Planned Behavior
碩士 === 國立臺灣師範大學 === 運動與休閒管理研究所 === 97 === The Council for Economic Planning and Development（2007）said that in 2006, the output value of leisure sports industry in America is more than 400 million U.S. dollars, and sports lottery has been an important part in the industry. Taiwan has issued sports lo...
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/6s7mf8 |