THE IMPACTS OF SUPPLIER CHARACTERISTICS ON BUYER PURCHASE BEHAVIOR INTENTION: ON THE CASE OF CORRUGATED CONTAINER SUPPLIER
碩士 === 國立臺北大學 === 企業管理學系碩士在職專班 === 97 === There are lots of corrugated container suppliers with various business sizes competing in Taiwan market. This makes the market so saturated or even over-supplied. This research is to understand how supplier characteristics such as product quality, price, ser...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/42508892867856309713 |