A Study on the Introduction of Mascots’ Characters Shaping to the Operation of Businesses

碩士 === 國立臺中技術學院 === 商業設計研究所 === 97 === Mascot, a manifestation of the character shaping, which has long been developed and is complicated itself in its historical development, can reflect the issues of the times or serve as a good endorsement of the businesses. Because the ideology of mascots origin...

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Bibliographic Details
Main Authors: Lee,yue-chang, 李宇昌
Other Authors: Shan-Feng Lee
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/aqp3j3