廣播健康類型節目之閱聽人Call-in行為研究─以NEWS 98廣播電台「名醫On Call ─ 健康贏家」節目為例

碩士 === 國立臺灣藝術大學 === 應用媒體藝術研究所 === 97 === Abstract In recent years, the audience has paid more attention to access to health information and idea through mass media. This study confers audience call-in behavior in radio programs on health to understand the background of this group of audience and the...

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Bibliographic Details
Main Author: 王勃文
Other Authors: 謝章富
Format: Others
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/26373938161960443706