Modeling of Production-Marketing Coordination in Mass Customization - A Case Study of an IC Design House
碩士 === 國立臺灣科技大學 === 工業管理系 === 97 === In such a varied requirement from customers, product life cycle shortened and business-survival mode changed by innovation of production and marketing method. Adaptability challenged by customers varied demand that companies are hard to predict forecast, short de...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/36067303008573849794 |