Exploring factors that influencing consumer's adoption of online shopping－From the perspectives of Innovation diffusiontheory and Chage Theory
碩士 === 國立臺灣科技大學 === 資訊管理系 === 97 === With rising population using the Internet in Taiwan, Taiwan electronic commerce market develops fast and also provides consumers more choices except traditional shopping. Studies in the past indicated that researchers emphasize on how to improve users’ intentions...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/23736699408597481363 |