The Influence of Value Factors and Pricing Strategy on Product Development of Coumputer Peripherals
碩士 === 國立臺灣科技大學 === 設計研究所 === 97 === In an era when consumer behavior is becoming gradually complicated, consumers will no longer purchase just because of the need for use value. They will also emphasize on the need for other non-functional value. It is necessary to have a better understand of othe...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/59787447668451225085 |