Taiwanese Tourist Shopping Motivation, Shopping Behavior and Satisfaction - An Examination of Package Tours to the Mainland China Destination
碩士 === 靜宜大學 === 觀光事業學系研究所 === 97 === For travelers, shopping is often the number one trip activity for both domestic and international tourists. This is especially true in Asia, where tourists like to bring something home for gift-giving or for other reasons. The consumer shopping behavior can be th...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/d8djyd |