The research on the relationship among tourism factory attributes, customer values, satisfaction and loyalty: A BRAND''S Tourism Factory as an example

碩士 === 靜宜大學 === 觀光事業學系研究所 === 97 === Since the changing of economic structure, the traditional industries of Taiwan are facing the challenge of reform and upgrade. Base on the produced element, tourism factories attempts to find the possibility of service and marketing innovation by manufacturing an...

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Bibliographic Details
Main Authors: Hsiao-Chi Lin, 林筱淇
Other Authors: Chun-Ju Li
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/88k8q7