A Study on Pet Ownership in Taiwan: An Application of Theory of Planned Behavior
碩士 === 世新大學 === 社會心理學研究所(含碩專班) === 97 === Pet ownerships has become a phenomenon in Taiwan in these years. Based on the theory of planned behavior (Ajzen, 1991), this study was intended to explore factors influencing pet owners or potential pet owners’ decision making for raising a pet. The purposiv...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/06040788763986502830 |