A study of Mobile Advertising typologing and business modeling
碩士 === 世新大學 === 公共關係暨廣告學研究所(含碩專班) === 97 === The purpose of this study is to investigate the relationship between Mobile Advertising and its business model. The definition of mobile advertising is the message sent by the cell phone. With the soaring development of technology, the mobile advertisings...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/57022524928207497386 |