A Study of the Relationship’s AmongExperiential Marketing, Relationship Marketing, Service Quality, ExperienceValue, Relationship Quality, and Customer Lifetime Value –Using Customers at Business Hotel in Tainan Area as Participants
碩士 === 南台科技大學 === 高階主管企管碩士班 === 97 === Tainan Science and Technology Park has brought about a large number of foreign technicians, professionals and business customers. Along with the government tourism policy sought to open up restriction to mainland. All those bring the potential opportunities for...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/49892719540056955165 |