Structural Relationship Model of Cause-Related Marketing, Perceived Value, Brand Image and Brand Equity
碩士 === 南台科技大學 === 行銷與流通管理系 === 97 ===
Main Authors: | , |
---|---|
Other Authors: | |
Language: | zh-TW |
Published: |
2009
|
Online Access: | http://ndltd.ncl.edu.tw/handle/23775116856426274048 |