Exploring the Relationship between Customer Equity and Satisfaction: An Empirical Study of Mongolian Gas Station Channels
碩士 === 亞洲大學 === 經營管理學系碩士班 === 97 === To survive in the highly competitive markets, nowadays, many firms strive to make fundamental changes and differentiate itself from competitors in the industry. The firms` success depend on customer perception toward the products and services of a company. This...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/93215265216646742477 |