An Investigation of the Consumer Mood to Consumer Satisfactioin and Behavior in Clothing Store
碩士 === 國立臺北科技大學 === 商業自動化與管理研究所 === 97 === Facing the time of experience economy, industries of retailing are conscious of store atmospherics. All physical surrounding in a store is store atmosphere and befitting store atmospherics will bring some particular react on customers’ mentality and make th...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/523m3a |