Applying the UTAUT to Explore Consumer''s Intention to use the Multiple Media Kiosk at Convenience Stores
碩士 === 淡江大學 === 企業管理學系碩士在職專班 === 97 === The convenience store (CVS) has already become a very closed part of daily life in Taiwan. The business model of CVS, vast spots, multiple kinds of service and 24 hours operation, was satisfied with consumers'' convenient need. In the past, most reve...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
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2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/44304615656885950722 |