A Study of the Influence of Marketing Communication on Satisfaction and Loyalty- Take IT Networking Dealers for Example

碩士 === 淡江大學 === 國際商學碩士在職專班 === 97 === According to Internet World States, up to the end of June in 2008, there are around 15.4 million internet users, 67% of Taiwan population. The growth rate is 146% from 2000 to 2008 and it brings lots of market for networking equipment makers. It indicates networ...

Full description

Bibliographic Details
Main Authors: Ya-Feng Hou, 侯雅丰
Other Authors: Yi-Ming Tseng
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/95d923