Exploring the Effects of Technology Readiness on Perceived Service Quality, Perceived Risk, Relationship Quality and Continuance Intention for the Self-Travel Service Websites
碩士 === 大同大學 === 事業經營學系(所) === 97 === For recent years, follow with the continuously climbing population of traveling, individual traveling market has become around 60% of total amount of domestic and overseas traveling population ( Tourism Bureau, M.O.T.C, 2008 ). To deal with the growth of individu...
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| Format: | Others |
| Language: | zh-TW |
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2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/93593396827202551569 |