OPTIMAL PRICING AND WARRANTY DECISIONS FOR DUAL-CHANNEL SUPPLY CHAINS
碩士 === 大同大學 === 事業經營學系(所) === 97 === In practice, a multi-channel distribution strategy in the recent business environment was general existed in every industry. This research presents a dual-channel distribution system which includes a manufacturer direct channel and a retail store. Customers will...
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| Format: | Others |
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2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/65533744906590081218 |