A Study of the Travel Consumer Behaviors in Jiaosi Hot Spring Area－Use Vacation Lifestyle as Segmenting Variable
碩士 === 雲林科技大學 === 休閒運動研究所碩士班 === 97 === In this study, two major research directions for understanding Jiaosi Hot Spring Area tourist’s characteristics of Consumer decision-making process and why the difference? In addition, through the Vacation Lifestyle segmentation variables to separate out the J...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/25558176652351112646 |