Business Strategy Analysis on Cross Strait Franchised Convenience Store
碩士 === 元智大學 === 管理研究所 === 97 === This thesis analyzed some factors why the Taiwan convenience store chains are keen on developing business to Mainland China under the competitive environment. The thesis started with comparing the challenge and market prospection between Taiwan and Shanghai by using...
Main Authors: | , |
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Format: | Others |
Language: | zh-TW |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/63501507359530676610 |