The Effect of Second-Time Online Shopping Service Failure variations on Consumer’s Satisfaction and Repurchasing Intention.
碩士 === 國立中正大學 === 行銷管理研究所 === 98 === The market of online purchase has grown steadily in Taiwan, and the amount of market is expected to reach 3,208 billion. Therefore, as prosperity in Taiwan’s electronic commerce, the service provided on Internet is playing an important role in relationship betwee...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/48005502171591331196 |