An Assessment of Firm's Financial Performance Using E-Commerce from the Resource-Based View
碩士 === 中原大學 === 國際貿易研究所 === 98 === Abstract This study building on the resource-based view compares the financial performance of three different types of firms: click-and-brick(CB),traditional brick-and-mortar(BM),and pure-click (PC) firms. I select twenty-four Taiwan famous firms from each type and...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/31706192678571864657 |