Study and analysis of the data quality problems that influence CRM system

碩士 === 中原大學 === 資訊管理研究所 === 98 === Most of the enterprises face the competition both from inside the industry and outside the world in recent years. How to maintain and deepen the interaction with customers under this highly competitive pressure is getting more and more important. For an enterpris...

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Bibliographic Details
Main Authors: CHIH-CHUN CHIU, 邱志鈞
Other Authors: Su-Houn Liu
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/p4m5nm