The Effect of Promotion Types for Purchase Intension of Consumer – With Cosmetics Products at Department Store
碩士 === 清雲科技大學 === 國際企業管理研究所 === 98 === The requirement of life quality and the consumer consumption trend have a dramatically changed nowadays. People pay more and more attention on the care of appearance; under a circumstance of the awareness of female consumption perception is higher than before,...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/54638967766449811371 |