A Study of Convenience Store Consumers Service Touch and Impulsive Buying Behavior
碩士 === 大葉大學 === 管理學院碩士在職專班 === 98 === This research is aimed at entering the convenience store’s consumers behavior , especially which factor is most important in forming customer’s impulse consumption behavior including studying the relationship among their consumption situation, mer-chandise touch...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/10052594017823505546 |