The Influence of Lifestyle, Perceived Risk, and Perceived Hidden on Acceptance of Online Shopping-An Example of Privacy Products

碩士 === 大葉大學 === 管理學院碩士在職專班 === 98 === This paper is tested consumer lifestyle, perceived risk and perceived hidden on ac-ceptance of online shopping. It is investigated by questionnaires to research women's lingerie purchase intention. The sample correspondences come from central universiti...

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Bibliographic Details
Main Authors: Li-Ya Lin, 林黎亞
Other Authors: De-Chin Lee
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/3h255j