The Relationship between Mobile Phone Consumers’ Behavior,Life Styles and Customer Satisfaction - A Comparison Study across Taiwan Strait

碩士 === 大葉大學 === 國際企業管理學系碩士在職專班 === 98 === The main purpose of this study is to explore the relationship among mobile phone consumers’ demographical variables, life styles, consumers’ behavior and satisfaction. A comparison across Taiwan Strait is also included. This study uses questionnaire survey m...

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Bibliographic Details
Main Authors: Chung-Sen Liu, 劉中森
Other Authors: Sheng-Ying Lii
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/51829297957781628316