Factors Influencing Tourism Souvenir-Purchasing Intentions-The Case of Yingge Destination

碩士 === 逢甲大學 === 土地管理所 === 98 === Shopping has become an important tourist behavior. Travelling to a destination, tourists often purchase local souvenirs as reminding evidences of a travel. As a result, shopping behavior is very important to the local economy of a destination. However, how do the bus...

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Bibliographic Details
Main Authors: Chun-Wen Cheng, 鄭存彣
Other Authors: Chung-Hsien Lin
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/63375265656719444748