An investigation on service quality attributes of hypermarkets by applying Kano model and Importance-Performance Analysis
碩士 === 逢甲大學 === 工業工程與系統管理學研究所 === 98 === Due to the changes of social structure, consumer shopping behavior and attitudes gradually toward the large quantity, low price and one-stop shop in hypermarket. The number of domestic hypermarket increases rapidly year by year, and has been more than one hu...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/95200566151555983301 |